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    Movie Reviews

    Imagine That Review

    Evan, played by Eddie Murphy, is a financial executive who barely has time for his 7 year old daughter,Olivia, because he’s a workaholic, and focuses more on his computer, blackberry and business phone calls. When he’s faced with a challenge at work, he finds solutions to his problem in his daughters imaginary world. Olivia’s pretend friends come up with advice on which stocks her dad should buy and sell, and they’re always right. Evan eventually learns to loosen up at home, and has fun with his daughter, and her imaginary friends. He and his daughter end up developing a wonderful relationship.

    Rating: Four out of five buckets
    Release Date: October 6, 2009
    MPAA Rating: PG
    Best Age Group: 6+
    Sexual Content: Mild
    Violent Content: Mild
    Crude or Profane Language: Mild
    Drugs and Alcohol Content: Mild

    Talking Points:

    I love the father-daughter relationship. Initially, Evan is a self-absorbed business man. He’s even upset with his estranged wife when he has to watch his daughter (Olivia) for a week. Eventually he realizes that Olivia matters more than his career, and at the end of the movie he’s even willing to sacrifice his career for a healthy relationship with his daughter.

    There’s real warmth in the father-daughter scenes. Evan sings and dances with his daughter, and it’s really cute when he teaches her how to sing “All You Need Is Love.”

    When Olivia develops a strong emotional bond with her father, she’s ready to throw out her security blanket(Goo-Gaa), and say goodbye to her imaginary friends.

    Younger kids may get confused with Evan’s career problems and his relationship with his office competitor. It’s also very predicable, but the story is so charming and cute it doesn’t matter how predicable it is.

    Sexual Content: Mild

    • One character wears a form-fitting outfit.

    Violent Content: Mild

    • Slap stick silly violence. Children throw balls at Evan.

    Crude or Profane Language: Mild

    • H-word and “idiot” are used. Adults say, “crap” and “big ol butt.”

    Drug and Alcohol Content: Mild

    • Characters drink beer.

    I interviewed kids ages 6 to 12 that all really liked it a lot. They liked Olivia.

    Overall it’s a feel good, family friendly movie, with a sweet message about the importance of family. The movie stresses that work and a career are important, but spending quality time with your kids and spouse, are what matters most. I give it 4 buckets.

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